Naturally Serious Skin Care Line Uses technology to improve skin

By 8/20/2018 12:46:00 PM

Launched exclusively at Sephora, Naturally Serious combines naturally derived, powerhouse ingredients with serious, cutting-edge technology to protect and improve the look of skin.

"We are who say we are. Naturally Serious checks every box and is cleanly and ethically developed. Our target consumers are skin-conscious, socially responsible, and results driven—and demand the same from their skin care products. As such, we are thrilled to have Sephora as our exclusive retail partner, and at launch will be included in their Clean at Sephora offering," says June Jacobs, CEO.

Naturally Serious seven debut products are free of B.A.D. ingredients (Banned, Ambiguous, Debatable) that researchers and consumers recognize as potentially harmful: parabens, phthalates, preservatives, PEG, formaldehyde, petrolatum, mineral oil, sulfates, silicones, drying alcohols, artificial colors and artificial fragrances.

Each multi-action formula contains a patented, clinically tested Anti-Pollution Blend of 6 anti-oxidants (pomegranate, goji berry, grape seed, green tea, red tea and white tea) that outperforms other widely used naturals to combat visible signs of aging and skin damage caused by UV rays, pollution, free radicals and other environmental aggressors.

This potent antioxidant blend works synergistically with an exclusive Active Rescue Complex (edelweiss, imperatoria, swiss stone pine and ViaPure® Coleus), which helps promote natural cell renewal for skin that appears brighter, healthier and even-toned.

Naturally Serious is available at

To learn more about Naturally Serious, visit -

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