National Underwear Day at Freshpair NYC Pop-Up Store

By 8/22/2012 06:43:00 PM ,

Did you know this week was National Underwear Day? I didn't either until I walked into Freshpair's pop-up store here in New York City. Freshpair, is an online underwear retailer and go-to source for advice on men's and women's underwear and intimates. The "It's Time for a Change" experience store was opened to celebrate the 10th anniversary of National Underwear Day, the companies signature holiday.

Freshpair National Underwear Day NYC

Visitors to the pop-up store could take the Style Quiz which consisted of answering 8 questions to discover their underwear personality. After they could receive a special National Underwear Day gift....a panty for the ladies and briefs for the men. Yes, I also took the quiz and found out I was a Classic & Chic style.

Freshpair National Underwear Day NYC

Once I knew my style personality I was treated to a free bra fitting to help me find out my current size. I was surprised to find out my sized changed. Semi drastically. No I wont share the details with you. It's nerve wrecking enough I had to find out in real time. But I'm glad I was able to to. Wearing the correct under garments can make you look AND feel better.

Helping you look and feel better is the aim behind the Freshpair online site and service. One of the services the site offers is the "At Home Bra Fitting Program". This is an easy, convenient way to try on bras, from a large selection of brands and sizes, in the comfort of home to find the perfect fit. Cost for this service? FREE!

Freshpair is the first and only company to offer such a service. A quick phone consultation with a personal bra fit specialist determines your size, style preferences and fit issues. Then the fit specialist personally chooses a selection of bras that meet your requirements and sends them to their home for one week. Keep and pay for bras you want and sent back the rest. Shipping is free both ways.

Freshpair National Underwear Day NYC

After learning about Freshpair different services I walked around the store checking out the underwear brands like Calvin Klein, Wacoal, Leonisa, Emporio Armani, 2xist, C-IN2, Rated M, and others on the walls.

Freshpair National Underwear Day NYCFreshpair National Underwear Day NYC

I also took some time to admire the real life models highlights underwear styles to match the style personalities.

What a fun way to celebrate National Underwear Day.

To "get briefed" on your underwear personality take Freshpair's signature "Underwear I.D. Quiz" and receive special offers on future purchases. To participate visit

Please Note: I attended as media but the event was free and open to the public. No compensation was received. Views expressed are always 100% my own.

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