PLUM in-home wine appliance preserves & chills #PlumByTheGlass

By 11:18 AM ,

Plum is transforming how wine is enjoyed with the first ever super-automatic wine appliance. A sophisticated mix of haute technology and elegant design, Plum automatically identifies the wine, individually chills each bottle, and preserves the wine so it can be enjoyed one glass at a time.


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Plum is ideal for singles, households divided between red and white, foodies who appreciate food and wine pairings, hosts who frequently entertain, and for those who just want to enjoy a special bottle – one glass at a time.

“Wine has not kept up with our lifestyles. Most of us want to enjoy a glass of wine after work, pair a glass of wine with food, or be a great host and offer guests an option of red or white,” said David Koretz, Founder & CEO, Plum.

“Too often I found myself not finishing a bottle and pouring oxidized wine down the drain, or not opening the bottle at all because I didn’t want to waste it. So I created Plum to enable wine lovers to enjoy the perfect glass of wine. Their wine collection, on their terms.”



Inside, Plum holds two standard 750ml bottles with any closure – natural cork, artificial cork, engineered cork, and even metal screw caps. Plum preserves each wine for up to 90 days without removing the cork, and serves each wine at the perfect temperature for that varietal, transforming wine lovers’ enjoyment from by-the-bottle to by-the-glass.



Each wine bottle is automatically identified by an integrated computer and cameras, and the labels appear on a full-color, seven-inch touchscreen that allows users to enjoy a taste or a glass of either wine at a touch.

Conceived to match any high-end kitchen, living room or wet bar, Plum has a molded, brushed stainless steel shell finish. The front panel is finished in a high-gloss black front with a UV coating and 7” glass-paneled touchscreen.

Plum is available for pre-order for $1,499 at www.plum.wine


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